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Design for a local cooking group
http://www.cookaholics.org/viewtopic.php?f=19&t=2540
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Author:  talanhart [ Tue Sep 18, 2012 9:27 am ]
Post subject:  Design for a local cooking group

I am designing a logo for a cooking group affiliated with a local Talk Radio Station. This is what I have sent to them so far just so they can get an idea of what I can do. They want to keep the design simple which works for me. Any comments or suggestions of elements that I could use in the design?

Author:  wino [ Tue Sep 18, 2012 10:19 am ]
Post subject:  Re: Design for a local cooking group

Of these my preference is the red one but I also like the idea of using garlic bulbs for the letter 'O' in all or some of the words as you did in the b/w one at the top left. I would like to see these ideas combined.

Author:  talanhart [ Tue Sep 18, 2012 10:57 am ]
Post subject:  Re: Design for a local cooking group

How's this?

Author:  wino [ Tue Sep 18, 2012 12:19 pm ]
Post subject:  Re: Design for a local cooking group

Better, but there may be too many garlic. Try just having them in the word 'cook'. Also, run it by others, not only for a variety of opinions but for the first time fresh look. That will simulate the first-time viewer/customer. I like the use of red and the font - it reads well.

Author:  Darcie [ Tue Sep 18, 2012 12:25 pm ]
Post subject:  Re: Design for a local cooking group

I like the garlic "o" to just be in the word love. I think it's too much in "cook." Otherwise I like it.

Author:  talanhart [ Tue Sep 18, 2012 12:44 pm ]
Post subject:  Re: Design for a local cooking group

Another version.

Author:  wino [ Tue Sep 18, 2012 1:12 pm ]
Post subject:  Re: Design for a local cooking group

Very nice, but I still prefer the 'pop' of the red. :)

Author:  marygott [ Tue Sep 18, 2012 1:12 pm ]
Post subject:  Re: Design for a local cooking group

Like that. You may want to keep it just black, depending for what and how thy want to use it. I like the red though.

Mary

Author:  talanhart [ Tue Sep 18, 2012 1:22 pm ]
Post subject:  Re: Design for a local cooking group

The colors are just for me to differentiate more easily between the artworks. I am hoping they like the Red and Black combo, but so far my contact likes the Blue and White combination.

Author:  wino [ Tue Sep 18, 2012 3:01 pm ]
Post subject:  Re: Design for a local cooking group

Generally, in the marketing world, the client is the least important opinion; that is why I suggested you do a small sample of people unrelated to the project - neighbors, friends, strangers in a coffee shop, etc. are all valid. Pick 10, one at a time tell them what you are doing, then show them 3 samples and record your results. What you are looking for is what catches the eye and interest enough to make the phone ring. Show that to the client.

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