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| What's next, a mix for instant water??? http://www.cookaholics.org/viewtopic.php?f=19&t=685 |
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| Author: | Darcie [ Fri Apr 16, 2010 10:38 am ] |
| Post subject: | What's next, a mix for instant water??? |
http://www.kingarthurflour.com/shop/items/popover-mix This is a *mix* for popovers. The ingredients for the "mix" are flour, dry milk powder, salt and "natural flavor." So you have to add the eggs, butter and water - not much of a mix if you ask me. At $4.95 for 9 ounces, it certainly raises the profit margin for the KA Flour! What has the world come to? |
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| Author: | Kathy's Pete [ Fri Apr 16, 2010 1:54 pm ] |
| Post subject: | Re: What's next, a mix for instant water??? |
"Oh, I don't know how to cook from scratch, but that mix makes it look easy!" |
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| Author: | MiGirl [ Fri Apr 16, 2010 2:21 pm ] |
| Post subject: | Re: What's next, a mix for instant water??? |
I got an email from them too, advertising BOGO on the popovers, I thought who would buy popover mix?? They are the easiest things to make. It amazes me the mixes people spend a pretty penny on from KA. There may be an exception to the rule, maybe one or two that are worthy, due to speed of preparation, but frankly I prefer to make it myself. I feel the same about Ina's mixes. $10.00 for a box of flour and some spices to make 12 cupcakes is rediculous. Laurie |
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| Author: | TheFuzzy [ Sat Apr 17, 2010 12:52 pm ] |
| Post subject: | Re: What's next, a mix for instant water??? |
I always figured baking mixes are for people who can't measure. Which is actually a surprising number of Americans. |
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| Author: | Darcie [ Wed Apr 21, 2010 1:14 pm ] |
| Post subject: | Re: What's next, a mix for instant water??? |
TheFuzzy wrote: I always figured baking mixes are for people who can't measure. Which is actually a surprising number of Americans. But you still have to measure the butter and water! I think the food industry has succeeded in making consumers feel they are too stupid to cook so they need the "help" provided by the industry. |
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